Enthusiasts paradise at NBX Action Sports
by Michelle Minnoch

Friends Brian Bouchard and Steve Naumoff grew up together on ATV's and snow mobiles. As adults, they still find time to get out on their toys, but have also used their business backgrounds to bring some of the products they love to others who have the same passion.

Since opening in May 2005, NBX Action Sports has provided their customers with ATV's and snow mobiles one could want for all four seasons. Classifying their business as one stop shopping for the enthusiast, Bouchard says NBX Action Sports is not only where customers can buy their machines, but can find a service shop, outer gear, accessories and so much more. The 12,000 square foot facility displays many products for their consumers, both for the young and the young at heart.

With a full line of Arctic Cat merchandise for snow mobilers and ATVers, NBX brought in the Vespa Scooter this year, and in 2007, the business will be expanding again and will offer their clients Moto Guzzi and Aprilia motorcycles.

"We have a full line of great new and used products to offer our customers," Bouchard said. He says although he loves going to work everyday because he is selling a product he enjoys, there are everyday challenges that are faced when running a full time business. In the end, Bouchard admits the most enjoyable part is that he and Steve sell fun.

Both Bouchard and Naumoff have the knowledge and expertise to help their clients decide on what is the right fight for them. Although there are some customers who go to NBX and know exactly what they are looking for, there are others who are just beginning to discover how enjoyable snow mobiles and ATVs are; that is where Bouchard and Naumoff come in.

Bouchard says the main thing he and Naumoff wanted to bring to NBX was a solid, reputable line to their showroom, and Arctic Cat was the perfect fit. With the addition of the Vespa's this year and the Moto Guzzi and Aprilia next year, NBX Action Sports is proving itself to be one of the top businesses in its market.

With a full service department, Bouchard says repairs can be done on site, and customers can drop off their vehicles during the week and pick them up again just before the weekend. The shop works on all brands of ATVs and snow mobiles and is open Monday to Friday.

"Steve and I are hands on with everything that is going on at NBX," Bouchard says, "and that's our approach."

He adds he and his friend have a great working relationship and they currently employ six staff members, and will be growing.

Located at 2315 Industrial Parkway just off of the Innisfil Beach Road exit of the 400 is the perfect location for their business.

NBX Action Sports is open Monday's 9am - 5pm; Tuesday's and Wednesday's 9am - 6pm; Thursday's 9am - 7pm; Friday's 9am - 8pm; Saturday's 9am - 4pm; Sunday's 11am - 4pm.

Their website address is www.nbxactionsports.com and their phone numbers are (705) 431-0399 and 1-866- 486-4773 (toll free).